Oct 15, 2025

Naturheilpraxis Nadja

Movie-world Spiez

Movie
world Spiez

Boutique Wellness, Accelerated

Web Design

Branding

Role

Design + Build (Framer Partner)

Timeline

4 Weeks

team

Solo

platform

Framer / React / CMS

0
API Parser
String-splitting layer that turns the legacy feed's mushed responses into a clean, queryable internal model.
0
React Components
Two bespoke React components carrying the experience — the exclusive Date/Category filter on top of the parsed API, and the gesture-driven mobile swipe hero with auto-nudge.
0
Mobile Interactions
Bespoke gesture-driven patterns — nostalgic perforated UI, cinema-green precision palette, and an auto-nudging swipe hero.

The Visual Language of Calm

The Aesthetic of Trust

For a practitioner in the health space, the UI must bridge clinical professionalism with holistic warmth. I utilized an organic palette and fluid typography to reflect Nadja's personal approach to wellness — design choices that earn trust before a single appointment is booked.

High-Fidelity Execution

Framer Partner Implementation

As a Certified Framer Partner, I leveraged advanced CMS logic and scroll-triggered interactions to ensure the final build matches the design 1:1. This eliminated the handoff gap, moving from approved prototype to live production in days.

CMS Logic

Advanced content modelling and scroll-triggered interactions keep the live build matching the design prototype 1:1.

Zero-Handoff Workflow

Designer-as-developer setup closes the translation gap between prototype and production — no Figma-to-code drift.

Trust by Design

Outcome

A concept-to-launch sprint — discovery, design and live production for a boutique wellness brand, with a single owner across design and build.

What shipped

A high-trust one-pager tuned for conversion — brand identity, content model and responsive build all delivered against one short timeline.

What improved

The designer-as-developer setup closed the handoff gap: approved prototype went live without the usual translation loss between Figma and production.

What I learned

For small, premium brands, speed and coherence beat tooling debates. Pick the stack the client can maintain, then invest the saved time in craft.

Let's Talk

I'm most energized by projects where I can dig into complex problems, collaborate with smart people, and ship things that genuinely improve someone's day.

Comment

Shain

Open to contract work, full-time roles, and interesting conversations about hard design problems.

1